Website Optimization

by stevej on August 20, 2009

Website Optimization

At Absolute Dominance Marketing Consultants we know that website optimization is a must before you go to market and implement some of the advanced off-site optimization techniques that are available, you really need to have your house in order. By this, we mean that your website needs to be optimized for specific keywords both in the way that it reads to the prospective client and to the search engines or Website Optimization.

First we do targeted keyword research to find the keywords that you will want to rank for so that you can increase the targeted eyes that see your site. We put together a plan to target main keywords that have significantly more competition and then we also devise a strategy to focus on long tail keywords that bring in a smaller overall number of clients but they have a higher commercial intent in many cases.

Without getting too technical, the backend of websites or the coding tells a story to the search engines. We take the time to make sure that your site tells the right story. We go through and optimize page names, header tags, meta tags, alt tags to your specific keywords and make sure that you are getting the keywords into the actual content while making sure that it is also natural and reads well to you clients. This is very important because you do not want to bring an influx of clients to your site and then turn them off with the copy.

We may also have suggestions about calls to action and some of the actual sales copy on the page. At the end of the day we are here to make sure that you put your best foot forward not only to your potential clients but also to the search engines.

For more information or to schedule a free consultation call us at 952-393-1355 or click here for contact information.

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